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Campa Cola News

20 Oct 2024

Campa Cola Returns: Reliance Industries Set To Disrupt Beverage Market

Reliance's pricing strategy has been key to its massive success, prompting companies like Tata to rethink their tactics.

01 Sep 2022

Nostalgia returns! Iconic Campa Cola likely to be launched this Diwali

Campa Cola drink was created by the Pure Drinks Group in the 1970s. Pure Drinks Group introduced Coca-Cola into India in 1949 and was the sole manufacturer and distributor of Coca-Cola till 1977 when Coke was asked to leave. After that, the brand dominated the Indian market for the next 15 years in the absence of foreign competition.

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